Mercedes-AMG PETRONAS Formula One team race car driving on race track

Mercedes-AMG PETRONAS Formula One Team: Accelerating Tomorrow

Discover the Joint Vision of the Mercedes-AMG PETRONAS Formula One Team and SAP

The Mercedes-AMG PETRONAS Formula One Team has a remarkable history of success in racing, having achieved seven consecutive World Drivers' Championships and eight consecutive World Constructors' Championships. Lewis Hamilton, one of the most accomplished drivers in Formula One, has contributed significantly to the team's accomplishments by securing seven World Drivers' Championship titles. Together with SAP, the Mercedes-AMG Petronas Formula One Team continues their momentum, driving forward and Accelerating Tomorrow through the power of technology.

7

Consecutive double Drivers’ and Constructors’ World Championships from 2014 to 2020.

14,500

Components are used to build the Mercedes-AMG PETRONAS Formula One W14 E race car.

37M

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Social media followers across Instagram, X, Facebook, and YouTube.

Racing for efficiency in all areas

 

The Mercedes-AMG PETRONAS Formula One Team competes in one of the most challenging environments in global sports. Combining elite teamwork, modern technologies, high-performance management and exceptional driving skill, Formula One is a technologically innovative form of motorsport, where incremental gains yield significant results and can be the difference between winning and losing. 

 

Efficiency is the cornerstone of success in Formula One – from the pit stop to the management of physical and financial resources. At the centre of financial efficiency targets is the F1 cost cap, which restricts how much teams can spend on their cars each season and can incur severe penalties if exceeded. While presenting a challenge, the cost cap also provides an opportunity for the Mercedes-AMG PETRONAS Formula One Team to showcase its resourcefulness and adaptability. It's a careful balance of managing high performance and cost efficiency, to demonstrate the team's agility in navigating complex financial and regulatory landscapes. This turns the efficient management of financial and physical resources within the cost cap into a key factor for a team’s success.  

 

To be successful in the rapidly changing Formula One landscape, a team needs to quickly adapt to new technologies, regulations and strategies, thereby securing competitiveness in the future. A future-proof cloud environment is therefore crucial in the fast-paced racing world to cope with the multitude of different challenges.

 

Toto WolffTeam Principal & CEO, Mercedes-AMG PETRONAS Formula One Team
Innovation thrives under pressure, and the F1 cost cap pushes us to develop cutting-edge technologies that redefine the limits of performance. We must monitor the cost cap down to the last screw.

 

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Teaming up with a joint vision

 

With a shared vision for the future and a long- standing relationship, SAP and the Mercedes-AMG PETRONAS Formula One Team join forces to upshift their IT infrastructure and become future proof. Together with SAP, the team will tap into cloud solutions, infrastructure, and services that will enable to them to thrive on and off the track.

 

Efficient resource planning is the key to coping with the F1 cost cap and to providing the team with a foundation for success. This is why the collection of all necessary data, including the validation and optimisation of the inventory, as well as the reporting process, are mission-critical for the Mercedes-AMG PETRONAS Formula One Team. To navigate the complex F1 cost cap framework, the team will use SAP S/4HANA Finance to allocate, save and use resources more efficiently. By leveraging the power of SAP Business AI, the Mercedes-AMG PETRONAS Formula One Team will be able to forecast costs, predict the final budget needs, and optimise stocked items in seconds.

Julia WhiteChief Marketing and Solutions Officer, SAP SE
Formula One is one of the most technologically innovative sports in the world, where incremental gains yield significant results. Given the extreme conditions under which Formula One teams operate, motorsports provide a global platform to showcase skill and engineering excellence. But beyond the race day performance, there’s a lot going on behind the scenes. SAP is proud to partner with the Mercedes-AMG PETRONAS Formula One Team to make sure its operations are as fine-tuned as its cars.

The Mercedes-AMG PETRONAS Formula One Team’s aspiration is not only to efficiently manage current challenges, but also to look ahead into the future. By elevating the IT landscape from an on-premise environment to SAP S/4HANA Cloud, private edition, the Mercedes-AMG PETRONAS Formula One Team unlocks the potential of a cloud based architecture to enable real-time data analysis and decision-making. One key contributor for the success of the team is that it never rests on its past success, but continuously drives innovation. By taking advantage of SAP Build and SAP Business Technology Platform, the team can ultimately increase flexibility and to be ready for future challenges. 


About Mercedes-AMG PETRONAS Formula One Team

The Mercedes-AMG PETRONAS Formula One Team is the works team of Mercedes-AMG, competing at the pinnacle of motorsport – the Formula One™ World Championship.

IndustryRegionCompany Size
Sports and EntertainmentEMEA1,000+

About Mercedes-AMG PETRONAS Formula One Team

The Mercedes-AMG PETRONAS Formula One Team is the works team of Mercedes-AMG, competing at the pinnacle of motorsport – the Formula One™ World Championship.

IndustryRegionCompany Size
Sports and EntertainmentEMEA1,000+